Free Quick Tips for SME's

Creating Your Own TV Show On A £300 Budget


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Creating your own show, your own channel on a £300 budget seems impossible, but is it?

In this video, we discuss the philosophy of starting your own show for marketing purposes and what software and equipment you will need.


Click below to view:


Some notes from the video:

Launching your own TV channel - Things to consider:

Video marketing is the most powerful form of marketing available if used properly.

Be a specific channel - not the whole sky box.

Appeal to a specific audience.

Expert or celebrity?

Who are you trying to be, an expert or a celebrity?

Experts are useful, celebrities are entertaining.

Be useful, your content should be about the audience, not you.

Communicate your expertise by being useful and relevant.

Keep your show fresh:

Make sure your shows have variation, keep them fresh, if you are going to have the same people on all the time, make it a feature, just don’t interview the same people every week, think about your audience.

Presentation tips:

When you first start, you will appear a little mechanical, you will be so focused on the process rather than presentation.

But keep practising and you will soon be comfortable.

Quality of video:

Good backgrounds, good visuals, good light & good sound.

Basic kit (with links):

Software:

Xsplit

Voice Meeter

Hardware:

Logitech c920 HD

Jabra UC Voice 250 MS Noise Cancelling USB Headset

Continuous Lights

Green Screen Backdrop

Additional resources:

Fast Pc with i5 or i7 processor with 8gb ram (recommended)

Fast broadband connection (essential)

 


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